What I can create
- Vertical demos that show a useful feature in action
- Product b-roll, setup footage and raw-footage packages
- Hooks, scripts, voiceover and captions built around a customer question
- Carousels and cutdowns for TikTok, Reels and Shorts
Give customers a clear reason to pay attention: what the product does, where it fits and how to get started. Each project brings the story, shots and call to action together in formats suited to your channels.
My background in product management, ecommerce, SEO, analytics and design helps me connect product details with the questions buyers ask. See my professional background.
A simple three-step process
Find the customer story
Share your product, audience, goal and useful features. We agree on the deliverables, product access, usage rights, paid-ad use, timing, revisions and pricing before production begins.
Shape the concept together
I develop a hook, a clear product story and a shot plan for your approval. We confirm the facts and the call to action so each asset has a focused job.
Create and deliver
I produce the agreed content, work through the agreed revisions and deliver the approved formats. Product demonstrations reflect the footage, and factual claims stay within the evidence you provide.
A clear working relationship
Brand work stays separate from reviews
Commissioned UGC is brand creative. You get a focused production service with an agreed brief and usage scope. Digital Derek’s editorial product selections and tested verdicts remain independent, and sponsored publishing is disclosed.
- Agree on the scopeDeliverables, usage, timing, and revisions are agreed up front.
- Independent editorialBrand creative and editorial advice each have a clear role.
- Show the useful detailsProduct claims follow the evidence and the demonstration.
Tell me about your project
Tell me what you’re making, who it helps and where the content will run. I’ll follow up with fit questions and a practical next step.